Local Marketing and SEO services for Bristol

So in what way are we different to other seo Companies?

Orange Whale are based in Bristol, and are able to offer a full range of website promotion services to local businesses. We offer a local search placement package as well as standard SEO services. Our local search package is tailored to getting you found by your local customer demographic, whilst our normal SEO services are aimed at getting you visible in the search engines for particular services and products, as denoted by the relevant ‘keywords’. The main difference between ourselves and many other Bristol SEO firms is that we offer you the option to pay for results, as opposed to being tied into a contract.

We also operate with a variety of customers on a variety of levels, and map our services to fit your marketing campaign.

For instance, if you are a small local business looking to increase your local trade, we can promote you in the area, increasing your visibility to customers, and generating new leads. Alternatively you might be a larger organization looking to scale your marketing through an SEO campaign targeting a national audience, in which case we can design and implement a campaign for you. Or, in another instance, you might be a regional Company looking to expand your trade overseas by developing an international web presence, in which case we can manage the setting up of a multilingual site development for you. These are just some of the ways in which Orange Whale can help businesses in Bristol and the West Country.

If you would like to arrange a free consultation to discuss how Orange Whale can help you, click here to contact us.

What is Search Engine Optimization?

SEO is the term given to the practice of tailoring your website in order to get the best results in the Search Engine rankings. Google offers an extensive amount of supplementary material explaining how they evaluate different websites, what factors they take into consideration when determining the comparative merits of different sites, and what kind of measures we as website builders, webmasters, and website owners, can take to get our sites to rank well.

What sort of SEO service do we provide?

Our optimization strategies are based around Google best practice, and we aim to increase your revenues through the scientific application of effective search engine optimization techniques that we have proven ourselves to work. We do not believe in short cuts, and benchmark to the same standards that we use on our own site. We aim for impact and longevity in our campaigns, supplemented in many cases by a broad spectrum of accrued marketing ‘side-benefits’. For instance, an article marketing Campaign might have as its primary performance marker an increase in search engine rank, but the secondary benefits of such a campaign would be additional website traffic from those articles and greater awareness of your brand.

Search engine optimization is becoming an increasingly complex discipline. Whilst Google for instance sets a code of ‘desideratum’, it also has a mantra of “test it for yourself”. In short, they operate a sophisticated algorithm, based around multiple intersecting quality vectors, and on top of those complex variables, which they themselves probably cannot completely predict the results of, they do not go about openly telling people how to manipulate the search engines. They give us guidelines, a set of rules if you like, but within that framework there is considerable room for creativity. Ultimately, promoting your website is a mixture of common sense, sticking to Google’s rubrics, and then finding out what techniques, in an ever evolving landscape, work best. And what works one month may not necessarily work the next month.

As the internet grows both upwards and outwards, (meaning: gets more sophisticated as well becoming more ubiquitous in all areas of life), the skill of optimization becomes increasingly sophisticated and demanding. Orange Whale provide a professional and effective service to businesses in Bristol and the West Country. We are committed, accountable, and above all, get results for your business.